The pack for the new Bourjois mascara “Volume 1 Seconde,” manufactured by OEKAbeauty, features a shiny silver metallization with silk-screen printed lettering. The challenge in this project was the new partial metallization technique, which leaves the cap with a flashy ring in master batched colors of orange or turquoise.

In addition, a unique patented plastic brush from SIMP, surrounded with small drops at the end of the fiber, gives a fantastic makeup effect. It is perfect for separation and stretching the eyelashes and promises great volume in an instant. OEKAbeauty is represented in North America by ABA Packaging.

More info: www.oekabeauty.de; www.abapackaging.com